The global tourism sector faced various challenges in 2022, including attracting tourists back with social distance-friendly amenities and dealing with a surge in demand as regulations eased. Technology emerged as a solution, providing tools to support social distancing regulations and boost capacity with fewer staff. As we head into 2023, there are several emerging travel tech trends that could provide new solutions and opportunities for Singapore’s tourism businesses.
One of the trends is the return of business travel, which is predicted to be in full force in 2023. Survivor-themed company retreats could help rebuild team spirit and camaraderie after years apart, with 44% of the global workforce looking forward to ‘real life’ team-building work trips. Technologies such as extended reality, which offers new opportunities to create unique activities centred around company culture, could support company culture-driven retreats.
Another trend is the adoption of artificial intelligence, which is already being widely adopted by tourism businesses for customer service robots, online chatbots, and customer data analysis tools. Generative AI is taking the technology’s potential to the next level, allowing AI to create original text, images, and more. This technology could offer opportunities for travel businesses, such as designing new hotel concepts and layouts or developing virtual tours of their facilities.
Thirdly, biometric technology is becoming more widely adopted, with smart systems allowing guests to check-in, upgrade their seats, and even shop with a simple fingerprint or retinal scan. Digital payment solutions are also making it easier for customers to spend while on vacation.
Finally, Tcube can help tourism businesses identify the right partners, develop a technology roadmap, and launch a successful pilot program if they are looking to adopt new technologies in 2023. These trends offer new solutions and opportunities for Singapore’s tourism businesses, helping them to stay competitive in a rapidly changing industry.
The tourism industry has faced many challenges in recent years, from the impact of the pandemic to changing consumer behavior and preferences. However, technology has emerged as a key tool to help tourism businesses adapt and thrive in this ever-changing landscape.
As we move into 2023, there are several travel tech trends that are set to make a big impact on the tourism industry in Singapore. One of these is the rise of business travel, which is expected to make a comeback after a prolonged hiatus due to the pandemic.
To support this trend, companies are looking for innovative ways to rebuild team spirit and foster company culture through team-building retreats. Extended reality technology, such as augmented and virtual reality experiences, can offer unique and immersive activities that are centered around company culture and values.
In addition, artificial intelligence (AI) is becoming increasingly prevalent in the tourism industry, with applications ranging from customer service robots to data analysis tools. Generative AI, which can create original content and designs, is another exciting development that could offer new opportunities for travel businesses, such as designing new hotel concepts or creating personalized itinerary options for customers.
Another trend that is set to transform the tourism industry is the adoption of biometric identification and payment systems. These smart systems enable guests to check-in, upgrade their seats, and shop using a simple fingerprint or retinal scan. Digital payment solutions, such as payment apps and digital wallets, are also making transactions more seamless and effortless for customers.
If you’re a tourism business looking to adopt new technologies, Tcube can help you identify the right partners, develop a technology roadmap, and launch a successful pilot program. With the right tools and strategies, you can stay ahead of the curve and deliver unforgettable experiences to your guests.